A strength and nutrition program built around your real life.
The Change Project gives you structured training, simple nutrition guidance, and the accountability to stay consistent - without extreme diets, rigid schedules, or starting over every few months.
The Change Project is for people who are tired of guessing.
You Don’t Need More Willpower.
You Need Better Tools.
You don't need more motivation. You need a program that doesn't fall apart.
Most fitness programs fail for the same reason: they were built for someone with unlimited time, no competing priorities, and the willpower to white-knuckle through every hard week. That's not most people.
→ You've tried strict plans - and real life got in the way. The plan that works is one built for your actual schedule, not the ideal version of it.
→ You know what to do. Consistency is the problem. Information isn't your gap. Structure and accountability are. That's what TCP is built around.
→ You've done the all-or-nothing thing too many times. One missed workout shouldn't send the whole week sideways. We teach you how to keep going when it's not perfect -because it never is.
→ You've lost weight before and watched it come back. That's a sustainability problem, not a willpower problem. We build habits that last from day one.
→ You want to feel better without making your whole life about fitness. Good. We're not interested in extremes either..
Same Foundation.
Different Depth.
| Feature |
Lite $25/month |
Core $40/month |
|---|---|---|
| Home 3-Day Lifting Program (Dumbbells + Bench Only) | ✅ | ✅ |
| Home 4-Day Lifting Program (Dumbbells + Bench Only) | ✅ | ✅ |
| Gym 3-Day Lifting Program | ✅ | ✅ |
| Gym 4-Day Lifting Program | ✅ | ✅ |
| FSA/HSA Eligible | ✅ | ✅ |
| Calorie & Macro Calculator ⓘ | ✅ | ✅ |
| Progress Tracking ⓘ | ✅ | ✅ |
| Data Sheet ⓘ | ✅ | ✅ |
| Everfit App Access | ✅ | ✅ |
| Community Forum ⓘ | ✅ | ✅ |
| How To Feed Yourself (And Maybe Others) eBook ($50 Value!) ⓘ | ❌ | ✅ |
| Archetype Onboarding Quiz ⓘ | ❌ | ✅ |
| Monthly Habit Forms ⓘ | ❌ | ✅ |
| Weekly Check-Ins ⓘ | ❌ | ✅ |
| AI Assistant Coach ⓘ | ❌ | ✅ |
Both tiers of The Change Project include expert programming and built-in accountability.
The difference? Core is for those who want deeper guidance with bi-weekly check-ins and monthly habit forms with responses and guidance from your AI Assistant Coach - while Lite is perfect if you’re here just for the workouts, tools, and community.
You can switch tiers anytime, and cancellations are hassle-free.
Everything You Need.
Nothing You Don’t.
Archetype Quiz
Start with a quick quiz to get habit suggestions and guidance that reflect your lifestyle. It’s a simple way to make your plan feel more relevant from day one.
AI Assistant Coach
Need advice, strategies, or help troubleshooting? Your AI assistant coach will respond to check-ins giving you tailored advice to address any roadblocks and navigate the weeks ahead so you'll never feel stuck waiting for answers again.
Habit Formation
Choose from suggested habits based on your archetype — or customize your own. Partner with your personal AI Assistant Coach to stay on track and consistent.
Community Forum
Share progress, get support, and see that you're not doing this alone. Not only can you chat with one another, but we'll host weekly Q&A's so you (and all your new friends) can get answers to all your questions.
Training Programs
Whether you're at the gym or working out at home, you'll have a structured training plan designed to support your goals — without needing hours a day.
Click through to see what’s inside: the tools, the support, and the structure behind real, lasting change.
Archetype Quiz, AI Assistant Coach, and Habit Assistance are features for core members only.
Meet the Archetypes
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Meet the Archetypes //
Find your fit.
Learn about the five archetypes in The Change Project: The Essentialist, The Socialite, The Caregiver, The High Achiever, and The Shift Worker.
Archetypes (including the Archetype Quiz) are for core members only.
You’re the life of the party - or at least the one keeping your calendar full. Social events, late dinners, work happy hours... The goal is to make progress without giving all of that up.
The Change Project meets you where you’re at. You’ll learn how to eat out without sacrificing your goals, build consistency without rigid schedules, and make fitness fit your lifestyle - not the other way around.
You’ve got goals, a calendar, and probably a color-coded spreadsheet. You thrive with structure - but when life gets full, it’s easy to feel like there’s no time left for you.
The Change Project gives you systems that fit into your schedule instead of competing with it. You'll build routines that match your ambition - and learn how to stay consistent, even on your busiest weeks.
You’re constantly showing up for everyone else. You remember appointments, pack lunches, manage chaos - and by the time you think about yourself, the day’s already gone.
The Change Project helps you carve out space for your goals without overhauling your life. We’ll help you find small, doable wins - and build routines that honor both your responsibilities and your goals.
Overnights, rotating schedules, back-to-back shifts - no two weeks ever look the same. And that makes it feel impossible to stick to anything consistent.
The Change Project gives you flexible tools that move with your schedule. Whether you're meal prepping at midnight or hitting the gym at 5AM, you'll build habits that work on your time - not some 9-to-5 plan.
You don’t want fluff. You want what works. You care about feeling good, staying strong, and using your time wisely - but you’re not here to obsess over every detail.
The Change Project strips away the noise. You’ll focus on what actually moves the needle - and create routines that are efficient, sustainable, and built around what matters most.
Your Path Inside
The Change Project
Everyone’s journey is a little different - but here’s how it starts for all of us.
Sign Up & Download the App
Get started by choosing your plan and downloading the app.
Take the Archetype Quiz
Core Members: Answer a few key questions and get matched to your lifestyle archetype.
Calculate Your Nutrition Targets
Use our custom-built calculator to find realistic, personalized nutrition targets based on your goals.
Run Your First Workout
Whether you're ready for session one right away or need a rest day first, your training plan is ready whenever you are.
Feeling nervous about running your first workout? Check out the guided "Your First Workout" video so you crush your first session with confidence.
Set Up Your First Habit
Core Members: Take the habit quiz and choose a habit that aligns with your goals, you'll get the opportunity to select a new habit every month.
Complete Your First Check-In
Core Members: Your first in-app check-in will trigger a personalized AI response that arrives via email - giving you feedback, suggestions, and next steps.
Find Your Flow
Use the forums, explore the resource library, and lean on the AI coach for troubleshooting. This is where you settle in and start building lasting change.
